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A Clean, Intuitive App helping EQ Tickets Go From Zero to Acquisition

A Clean, Intuitive App helping EQ Tickets Go From Zero to Acquisition

A Clean, Intuitive App helping EQ Tickets Go From Zero to Acquisition

Product Design

Product Design

Product Design

EQ Tickets is an events company (think EventBrite, reimagined) built for event organizers who want smarter, simpler tools to create and manage events.

EQ Tickets is an events company (think EventBrite, reimagined) built for event organizers who want smarter, simpler tools to create and manage events.

The Goal:

Design an end-to-end app that set them apart, spoke directly to user frustrations, and turned their vision into continued growth.

The Challenge:

They didn’t have a product yet — let alone one that could stand out in a crowded market.

The Result:

In just 90 days, we designed an end-to-end product that became its own sales pitch — helping EQ secure a $2M seed round led by Fred Warren (SAGE Venture Partners, early Apple investor). Shortly after, EQ was acquired by a major player in their industry (2024).

01

What We Focused On

What We Focused On

  • Why their customers were frustrated with existing tools

  • What made EQ Tickets different – and how to amplify it

  • How strategic design could become their competitive advantage

  • Why their customers were frustrated with existing tools

  • What made EQ Tickets different – and how to amplify it

  • How strategic design could become their competitive advantage

02

What We Delivered

What We Delivered

  • Transformed Business Goals into a Clear Scalable Product Vision

  • Unlocked High-Impact UX Opportunities Through User-First Research 

  • Simplified Complex Information into Clear, Actionable Insights

  • Built an Intuitive Experience for Scale & Accessibility

  • Transformed Business Goals into a Clear Scalable Product Vision

  • Unlocked High-Impact UX Opportunities Through User-First Research 

  • Simplified Complex Information into Clear, Actionable Insights

  • Built an Intuitive Experience for Scale & Accessibility

03

The Outcome

The Outcome

Shortly after this project, EQ was acquired by a major player in their industry (2024).

It’s rewarding to know our work didn’t just power their product—it became their strongest sales asset and a key driver of their success.

Shortly after this project, EQ was acquired by a major player in their industry (2024).

It’s rewarding to know our work didn’t just power their product—it became their strongest sales asset and a key driver of their success.

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